2020 was a year of significant shifts, not least in the beauty industry. While the world grappled with unprecedented challenges, the desire for self-expression and a touch of luxury remained strong. Yves Saint Laurent Beauté (YSL), a brand synonymous with Parisian chic and bold innovation, responded with a vibrant collection of lipsticks that captured the mood of the year – a blend of playful optimism and sophisticated elegance. This article delves into the YSL lipstick releases of 2020, exploring the key products, trending shades, and the enduring impact they had on the beauty landscape.
The year saw YSL introduce several limited-edition collections, alongside additions to their core lines, catering to a diverse range of preferences and skin tones. One of the most notable launches was the YSL 2020 limited-edition spring makeup collection, featuring the iconic *Volupté Shine Oil-in-Stick Lipstick* (情挑誘光水唇膏) at NT$1300. This collection, characterized by its "drunken" romantic coral and passionate orange-red shades, solidified the enduring appeal of the brand's signature round-tube lipstick. The emphasis on a juicy, hydrated lip look, perfectly embodying a fresh, youthful glow, aligned with the overall trends of the season. The delicate balance between vibrant color and a comfortable, hydrating texture made it a highly sought-after item. This emphasis on hydration and shine, a recurring theme throughout YSL's 2020 releases, reflects a broader shift in the market toward lip products that prioritize both color payoff and lip care.
The *Volupté Shine Oil-in-Stick* wasn't the only star of the show. YSL's already popular "Golden Tube" *Rouge Pur Couture The Slim Sheer Matte Lipstick* saw the addition of 11 Asia-exclusive shades in 2020. This expansion demonstrated YSL's commitment to inclusivity and catering to the diverse beauty preferences across the Asian market. One shade that garnered significant attention was #76, a captivating dark red that offered a sophisticated and dramatic look. The sleek, slim design of the lipstick itself contributed to its popularity, making it a stylish addition to any makeup bag. The matte finish, while still offering a comfortable wear, provided a bolder, more intense look compared to the glossy finish of the *Volupté Shine*. This duality of offerings, catering to both matte and glossy lip lovers, highlighted YSL's ability to satisfy a wide spectrum of consumer preferences.
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